Signature too long error

Gmail and Outlook has set a character limit on their signature settings of 10,000 characters for Gmail and 8,000 for Outlook. This character count is the characters used in the HTML code behind the signature design. 

If you're receiving the error message that your signature is too long you can try a few things: 

Removing your Google Analytics tracking codes

UTM codes which are used by Google to track link links and engagement add a lot of extra code into the signature. These UTM tags can add up to 800 characters to your signature. 

You can remove the Google Analytics UTM tags from your signature by going to the Analytics dashboard and unchecking the analytics option. 

If your team is using a Google domain the signature will update in Gmail automatically for your users without the UTM tags. 

If your team is using a different domain provider you will have to re-invite your users to copy the updated signature into their emails. 

Shorten links in your signature

Links can be very long and take up a lot of space in code. You can either remove unnecessary links, or use programs like https://tinylink.net/ or https://bitly.com/ to shorten your links.